TRUELY INDIAN UNISEX PRINTS
BLOCK PRINTS AND HANDLOOMS
Comfort & Versatility
SUSTAINABLE STYLES FOR EVERYDAY
UPCYCLED NOTEBOOKS - SCARVES - STERLING SILVER JEWELLRy
College Dream, Love for Crafts: Patrah's Journey
In 2018, ignited by founder's college dream to work with Indian crafts, our small business came to life. With a passion for preserving heritage, we set out to infuse artisanal charm into everyday attire. Inspired by sustainable living and slow fashion, our vision flourished into a globally recognized brand, redefining style with thoughtful craftsmanship.
Founder's Vision: Crafted Dreams
Vini Nirmal, our founder, launched Patrah with a vision to blend the charm of artisan-made clothes seamlessly into everyday life. For us, it's important that people can wear them anytime, every day, not just for special events. It's about keeping traditions alive in what we wear. As a small company, we take pride in the value and meaning we bring to our products.
In our journey towards lasting connections, we warmly invite collaboration with retail partners across the globe who share our heart for sustainability and vision for the future. Each partnership is chosen with care and empathy, ensuring our values and dreams resonate in harmony. Together, we will nurture a greener future, nurturing relationships and making a positive impact, one store at a time.
Have purchased some printed shirts from Patrah. Loved the light weight fabric. It was really comfortable.
A Step Towards Sustainability
In our journey, every choice is intentional. From sourcing fabrics from artisans to small batch productions, employing natural dyes, and opting for biodegradable materials with plastic-free packaging, each decision reflects our commitment.